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Small Business

5 Business Benefits of Handwritten Messages

In an age of electronic correspondence, sending handwritten letter is a rarity. According to the U.S. Postal Service’s annual survey, the average home only received a personal letter once every seven weeks in 2010, down from once every two weeks in 1987. Due to its infrequent use, when you send handwritten messages they’re seen as […]

Small Business

Agile scrum in infographic pictures

Doing twice the work in half amount of time: Agile scrum is a process for getting more done in less time. Here’s the story of agile scrum in infographic pictures (click images to enlarge): Agile Scrum Process Agile Scrum Sprints Agile Versus Traditional   Implementing Scrum (purchase book) Scrum is an iterative and incremental agile software development […]

Marketing Hacks

4 Tips To Create A Small Business Digital Marketing Budget

Creating a small business digital marketing budget does not have to daunting. Now more than ever, marketing online has become incredibly important for spreading brand awareness. Many marketers are planning on increasing their digital marketing spend by at least 17 percent. As a small business, you might not have the biggest digital marketing budget, but these tips should help […]

Small Business

Where am I going wrong in business?

Have you recently asked yourself “where am I going wrong?”. Failure is a necessary part of business but are you failing unnecessarily? I want to share with you a blog post I wrote for Marketingprofs.com. It gives a perspective as to why you might be driving a stake through the heart of your business and […]

Small Business

The Ultimate World Cup Game for your office & friends (download)

It’s World Cup time so it’s time to have some fun. Download this spreadsheet and to start playing. We recommend posting it to your Google Drive and then sharing it with the people you want in the game. Players can open the spreadsheet, click on one of the Player tabs and enter their name and […]

Email Marketing

Digital Marketing Tactics for Small Bussiness

Easy Email Marketing for Digital Marketers If you own a small business website, then you know you must do online marketing, otherwise having a website is pointless. You may have social media, email marketing, blogging, and/or even a Google Adwords account, but all of those marketing campaigns take your time to execute. That’s why I only […]

Small Business

The insanity of giving your service away for free

Three great articles to read if you’re contemplating giving away your service for free. Reframing the problems with “Freemium” by charging the marketing department by @ASmartBear Seems like every third startup nowadays is using the “Freemium” business model: The lowest service tier is free, and the business is designed to get those users hooked and […]

Small Business

How To Negotiate The Long, Slow, SaaS Ramp of Death

Priceless lessons learned in building an online product. This is the compelling story with many real life facts on how the world’s largest email service, Constant Contact, grew and thrived. Complements of Business of Software. “Our biggest barrier to usage is content. Small businesses doesn’t know what to say” – Gail Goodman, Constant Contact (the raison d’être for […]

Small Business

Top Tips For Creating Gmail Newsletters

For Your Eyes Only | 4.17.2013 The freshest content and tips for better marketing. Your friends, In this issue, we’d like to share some ideas and tips on how to get more out of Gmail. Gmail is more than a great tool for sending basic emails and used correctly you can put it to work […]

Small Business

How Young CEO’s Succeed – BBC

Older people have always been richer than younger ones – but what has changed is the disparity between the generations. Here, West and East are diverging sharply. What does this mean for the future?In this programme we look at the changing balance of wealth between young and old, and profile some of the young ultra-wealthy […]

Small Business

A Down & Dirty MBA For Small Businesses

Here’s a crash course for small businesses on how to build a successful business. It’s like a down-and-dirty MBA without the price tag or time commitment. This series introduces you to methods used by the Lean Startup Community to ideate, make rapid-decisions, and ensure your product remains customer-focused.Do it SOLO or as a TEAM! Be […]

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