Video email gives you the power to send out an engaging message that lets you connect better with your audience.

It’s been proven that people are 85 percent more likely to buy a product after viewing a product video than just reading the advertisement. Learn more facts about how visual media stack up against written material here.

Video works because it immediately grabs the audience’s attention, allowing you to effectively get your message across.

A great way to implement video is with your email marketing campaigns.

Here’s an example of a video we created using Mac.

There’s no need to download expensive movie maker programs or editing tools. Quicktime Player comes preinstalled and ready for use from your Mac’s desktop.

Here are some instructions to get you started:

Recording A Movie

To record a movie Quicktime works with your built-in camera and microphone. If you’re using OS X Yosemite or later, you can also record the screen of any iOS device.

1.Go to the Finder on your Mac desktop and click on the Applications folder.

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2.Double click on Quicktime Player in the Applications folder.

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3.Click  File and select “New Movie Recording”.

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4.Click the arrow next to the Record button to change the recording settings.

From there choose your camera or iOS device, microphone, and recording quality.

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5.Click the Record button to start recording. Click it again to stop recording.

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To save, click File at the top of your Desktop and select save. Give your recording a title and click Save at the bottom of the dialog box.

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2016-01-22_16-53-07Learn more on recording video using Mac here.

And you’re finished.

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You can now use Flashissue to create a video email.

You’ll first need to upload your recorded video to a hosting site such as YouTube.

After uploading your video to YouTube, use Flashissue to design your video email. Just follow the simple instructions here.

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It’s that easy to create a video email using Mac. Get started now and create your own video email.