This articles has all the highs and lows and phases of a start-up. It’s a good read because it sums up a lot about what starting a business is like.

  • The initial “ah-ha” moment – an accidental discovery
  • The idea guys blend with the business guy
  • The flat-line product launch and dashed expectations
  • The dogged determination and relentless cold calling
  • The apparent inability to scale
  • The big event and tipping point
  • The ever shifting definition of success and it always being out of reach

 

Our path to $1M in sales

Just over nine months ago, armed with a few beta users and a short wait list, we launched Teespring to the world.

The concept was simple: Kickstarter for custom t-shirts. Instead of dropping thousands of dollars to get your tees screen printed and trying to figure out how to get them to your buyers, all you had to do was come to Teespring, design your tee, set a goal (the higher the goal, the cheaper the price per tee), and launch the campaign.

Buyers could come to your campaign and pre-order your tee, and once you reached your goal we’d handle the production and fulfillment and send you a check for the profit.

Continue Reading: wiwillia – Our path to $1M in sales.