I’m no expert on cartography but i know that handwritten letters have been used for all number of persuasive tactics since i dont when
They didn’t use to call it “content marketing” but in essence that’s just what it was.
I just received in the good old US Mail, two handwritten letters from one of my software service providers (@intercom). I’m no expert on cartography but i know that handwritten letters have been used for all number of persuasive tactics since i dont when.
The idea behind their mini-mailing – and it was mini (the envelope was only 3″x5″) – was i assume to stay front of mind and show that they love me as customer. Gotta say it worked, so props to you Macey from Intercom.io.
I think i’ll be giving this a go myself when @flashissue starts taking paid customers.
So, here’s to an old form of content marketing that should be made all new.
Extra: Some pretty famous letters…
The most insane letter ever written by a child to a TV weatherman.The most insane letter ever written by a child to a TV weatherman. If Flint grows up to be a local TV weatherman, we are immediately packing our bags and moving to that city. Think this kid would settle for just putting a pair of Ray Bans on the sunshine graphic? His sunshine graphic would ride a harley while juggling rescue puppies. Every time a nice day was predicted we’d probably get to see his sunshine graphic disembowel a raincloud graphic with the tusk of a narwhal. In short, a weather report totally demanding that you relocate your family immediately. Oh, and below is Flint’s drawing from the back page: Put a suit on this kid and get him in front of a weather map before he enslaves us all.
Jack the Ripper, the most famous serial killer of all time – Ripper Letters – Crime Library on truTV.comHundreds of letters allegedly from the murderer were sent to the police, news agencies, and individuals associated with solving the crimes. Only three of these letters have provided lasting food for Ripper scholars. Two, in particular, which are written by the same individual, actually gave rise to the name “Jack the Ripper.” Before that time, the name had not been coined. The following letter, written in red ink, gave the notorious murderer his name.
