What Museums Can Teach You About Curating Content

Before curation became synonymous with collecting, organizing and sharing web content, the term was reserved for people who work at museums.  “A curator is often thought of as the intellectual of the institution, the person who knows the most about the subject being discussed.”

The same idea applies to business pros who want to demonstrate their knowledge to potential customers by curating content.  If you can become to the ‘go-to’ guy (or girl) for information about your industry, you’ll create many more opportunities to sell.

You may not think of yourself as an expert but I guarantee you know more about your industry than the average person.  Don’t be afraid to share that knowledge, it’s a great (free) way to build your brand.

Learn how to enhance your own curation efforts:

Cu•ra•tor (noun): A keeper or custodian of a museum or other collection. Typically, museum curators make decisions regarding what objects to collect, […]

Read More:  Custom Media INsider : What museums can teach you about curating content.

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