Content Curation
The Secret Power of Associations – Revealed
Apr 30, 2012
Steven Rosenbaum is sort of like The Godfather of content curation. He didn’t invent the idea of curating but his book Curation Nation was the first to call attention to the magnitude of the trend.
We’ve talked extensively about how to do content marketing ‘without’ content by curating and how curating content gives you better SEO and more web traffic.
His main focus with the book was exploring how brands and companies are using curation and where the practice is headed. In this article for Forbes, he talks about how Professional Associations are getting in to the mix as well.
Associations generally produce all their own content but have started to incorporate curation.
Steven Rosenbaum – The secret power of Associations – revealed.
Chances are you’re a member of what may be the most powerful curation club you could ever imagine and you don’t even know it. Coping With Email OverloadPeter BregmanContributor Is the […]
Read the Rest: The secret power of Associations – revealed. – Forbes.
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