curating contentIs curating content about content curation a bit ironic? Perhaps, but we don’t mind one bit.

The web is filled with a lot of junk with regards to web curation so it helps when someone can put together a useful and concise set of resources.  The good people at The PR Coach have done this with their latest post.  Although they come at it from a PR angle, their list of articles that help you curate web content are applicable for everyone in the industry.

The article points to lots of free resources but we have yet to see a comprehensive review of paid curation services.  Companies like Curata, Curation Soft and Kurat all have products in this space but there isn’t much literature on their effectiveness.  We would love to hear more about user experiences with these platforms.

For now, take advantage of these free resources:

Curation, content marketing, storytelling, brand journalism and citizen journalism. What’s a poor PR 2.0 pro to do? These are not just trendy topics, they’re a reality if not our new job description.The explosion of social media channels lets anyone with a pulse publish, broadcast, speak to or reach out to millions in a moment. Sometimes it’s “kids with cameras” and predictably poor results. At other times, it’s a brilliant, quirky execution that goes viral […]

Read Full Article: 26 PR Experts Share Content Marketing Tips.

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